Phonely's mission.

Discover More About Phonely & Our Mission

To give even the most vulnerable the confidence to answer their phone by providing a protective barrier to keep out scammers & fraudsters.

What's CallGuard?

There is a serious nationwide problem

The stats will shock you.

73% of the UK still rely on their landline.

Millions of whom are elderly & vulnerable will be further exposed to phone fraud & scams come the PSTN switch-off in 2025.

The big switch-off

5 million people over 65 years were targeted.

And that was for phone crime via landline in 2019 alone. This left people feeling isolated having lost confidence in their independence.

Importance of a Trusted Person

With isolation comes health risks.

Loneliness can shorten your lifespan by 15 years & cause damage equivalent to smoking 15 cigarettes a day.

Staying Safe & healthy

Phonely Uses VoIP Technology Against Telephone Criminals

With 20 years of telecom industry experience and a top in-house tech team, we developed a product and service that's long been missing from landline home phones.

Phonely, keeping fraud and scams at bay.

Current protections don't work

Blocking known numbers only goes so far & listing yourself on the TPS doesn't deter the real criminals. So with your help, we're building our own auto-block list & giving callers a warning that we're recording their conversation before they're connected.

Built-in anti-fraud introductions

Having human backup

Sometimes we all need assurance & we provide that with the Trusted Person feature within CallGuard. Friends or family can be alerted when suspicious words are used during a call & can join in if needed.

Trusted person(s) can join a live call for assistance

No one should feel isolated

Isolation & loneliness can shorten your lifespan by 15 years, meaning maintaining a safe home phone lifeline is essential. So if your VoIP & Wi-Fi connection is lost, the Trusted Person will be alerted so they can check that all is well.

Offline alerts sent to your trusted person(s)

Awards and recognition

In July 2026, Phonely was named winner of the Digital Inclusion Award at the AbilityNet Tech4Good Awards, announced at a ceremony hosted by IBM in London. Founded in 2011 by the digital accessibility charity AbilityNet, the awards have previously recognised innovations such as Be My Eyes and What3Words, and celebrate technology designed with people in mind.

The judges said: "Phonely is a phone-based service that helps protect people from scams. It is designed for older people and others who may be more exposed to fraud or less confident using digital tools. It is a winner because it combines simple access with real protection, using thousands of scam reports to make the service stronger over time."

That last part belongs to you as much as us. Every scam call reported by our customers and by visitors to our Who Called Me service makes protection stronger for everyone. Thank you.

Phonely has also been recognised with the "Most Innovative Small Business" award, is Cyber Essentials Plus certified, and is trusted by Police Forces across the UK, Trading Standards, Friends Against Scams and Neighbourhood Watch.

See Phonely in the news
Phonely awards

Phonely is a family-centric company with care at its core

As a sister of Liquid11, phonely was created to offer protection to an issue that's yet to be addressed – telephone crime. As a team, we all have families and loved ones that we want to protect, and we know that if we're concerned for the vulnerable people in our lives, then you must be too.

So with all our expertise, we've come together, for the greater good (yes, we know that sounds cheesy!) and produced a service and product that offers a two-tiered protection. By combining both technological and human elements, Phonely and CallGuard offer protection like no other before it, to let everyone feel safe, confident and independent in their own homes.

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Family-centric company with care at its core

Blogs & Updates

The latest news, updates and guides from Phonely.

How to Stop Scam Calls on Your Elderly Parent’s Landline (UK Guide 2026)
08Jul
How to Stop Scam Calls on Your Elderly Parent’s Landline (UK Guide 2026)
Do you want to stop scam calls on your elderly parent’s landline? If so, you are not alone. If your ...
Read this blog
Everything You Need to Know About CallGuard
07Jul
Everything You Need to Know About CallGuard
What’s CallGuard? Is it right for you? And if so, how do you get it? Find out right here!
Read this blog
Phonely wins AbilityNet Tech4Good Digital Inclusion Award
06Jul
Phonely wins AbilityNet Tech4Good Digital Inclusion Award
We’re proud to share some exciting news. On Friday, Phonely won the Digital Inclusion Award at the A...
Read this blog
Tech4Good
BBC Scam Safe
Dementia Friend
City of London Police
Manchester Police
Cyber Essentials Plus badge